Although still in the shadow of its Western counterpart, Central and Eastern Europe have experienced significant economic growth over the past five years, and many of the businesses developed here during this period have a continental or even a global reach. As a result, the level of investment in the region has increased, being 10 times higher in 2017 compared to 2012. New generations of entrepreneurs from the East have gradually demonstrated that they are extremely inventive, extremely well-anchored in the dynamics of global markets and that the know-how that they possess is not at all inferior to that of counterparts from the West.
Thus, both renowned investors and big players on the European market, as well as smaller, opportunistic investors have begun to lean their eyes and ears towards what was happening in Eastern Europe, and once they became convinced that their investments can be profitable, an actual race of start-up and business financing began in the region.
Obviously, one of the best positioned countries in this respect was Romania, which is slowly starting to dominate the software and robotics market in Europe. Practically, thanks to this increasingly easy access to external investment, Romania has managed to retain many of its innovative minds in these sectors and thus, with their help, businesses of millions of Euros have been developed in the country, businesses that now serve many of the world's IT giants. Of course, Romania has potential in other areas, such as tourism or agriculture, but the safest and also the most profitable investments in this country are unequivocally those performed in the IT area.
Sources:
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